NetEnt is prepared to enter the Pennsylvania gaming market after securing its first customer in the state; Penn National Gaming.
Penn Online Entertainment, a subsidiary of Penn National ’s Interactive Ventures, will receive NetEnt’s online casino games.
Erik Nyman, Managing Director NetEnt Americas, said: “This deal marks NetEnt’s first customer signing for Pennsylvania and is an important step in our growth strategy in North America.
“I look forward to our collaboration with Penn National and believe that our entertaining online games will be much appreciated by players in Pennsylvania.”
News of this deal follows the completion of Penn National’s acquisition of Pinnacle Entertainment for $2.8bn earlier this month.
Chris Sheffield, MD of Penn Interactive Ventures and Sr. Vice President of Penn National Gaming, said: “We are pleased to offer NetEnt’s portfolio of online games to our HollywoodCasino.com customers and look forward to partnering with NetEnt to launch online gaming in Pennsylvania.”
Earlier this month, it signed a customer agreement with Churchill Downs to supply content to the operator in the New Jersey online casino market.
The deal expands NetEnt’s presence in New Jersey after the supplier already formed partnerships with Borgata Hotel Casino & Spa, Hard Rock Atlantic City and Tropicana.